WELCOME to "The Business of Beauty"



Hey, beauty pro! Are you feeling overwhelmed by the constant hustle? Struggling to keep your clients happy, figure out the right pricing, and stand out in the crowded beauty industry? You're not alone, I've been there and we’re here to help.


Take a Moment to Reflect:


- Are you exhausted and on the brink of burnout, wondering how long you can keep going like this?

- Do you find it challenging to retain clients and wish you had a loyal customer base that keeps coming back?

- Are you unsure about how to price your services so you’re not undervaluing your skills?

- Do you feel lost in the sea of competition, struggling to make your unique mark in the industry?


If any of these questions resonate with you, it’s time to take action. Imagine a future where you're not just surviving, but thriving in your beauty business. "The Business of Beauty" is designed to turn that vision into reality. Our course is tailored specifically for nail technicians and beauty pros like you who are ready to conquer burnout, build a loyal clientele, and master the business side of beauty.


Why You Should Register Today:


- **Overcome Burnout:** Learn strategies to stay motivated and passionate about your work.

- **Retain Clients:** Implement effective techniques to keep your clients coming back.

- **Price Your Services Right:** Discover how to price your services to reflect your worth and maximize profits.

- **Stand Out in the Industry:** Find your unique niche and shine in a crowded market.



What You’ll Learn:


We’ve broken down the essentials into eight powerful modules that address your biggest challenges head-on:


1. **Entrepreneurial Mindset**

  - Develop the mindset of a successful entrepreneur.

  - Learn how to stay motivated and overcome burnout.


2. **Problems, Solutions, and Market Need**

  - Identify your clients' needs and how to meet them.

  - Craft solutions that keep your clients coming back.


3. **Business and Revenue Models**

  - Discover various business models and revenue streams.

  - Learn how to price your services to reflect your worth and maximize profits.


4. **Customer Identification and Retention**

  - Pinpoint your ideal clients and learn how to keep them.

  - Implement strategies to ensure your clients return time and time again.


5. **Competition and Market Position**

  - Analyze your competition and carve out your unique niche.

  - Stand out with a distinct and compelling market position.


6. **Business Processes and Legal**

  - Streamline your operations to run more efficiently.

  - Understand the legal aspects of running your business to stay protected.


7. **Funding and Financials**

  - Master the basics of business finance and funding.

  - Manage your finances smartly for long-term success.


8. **Branding and Sales**

  - Build a brand that resonates with your clients.

  - Enhance your sales techniques to boost your revenue.


How This Course Will Transform Your Business:


By the end of this program, you’ll be equipped to:


- Beat burnout and stay passionate about your work.

- Grow your client base and retain loyal customers.

- Price your services right and increase your profitability.

- Stand out in the competitive beauty industry.

- Streamline your business operations for maximum efficiency.

- Achieve financial stability and set the stage for long-term success.


Ready to Transform Your Business?


Take control of your future and start thriving in your beauty business. Don’t let hesitation hold you back. Enroll in "The Business of Beauty" today and take the first step towards a more successful, sustainable career.


**Register Now!**


Don't Miss Out on Extra Opportunities:


- **Join Our Newsletter:** Stay updated with the latest tips, trends, and insights in the beauty industry. [Sign Up Here]

- **Free Business Model Canvas Workshop:** Get a taste of what our course offers with our free workshop. Learn to create a robust business model canvas that will set the foundation for your business success. [Register for the Free Workshop]


Invest in yourself and your business. Let’s make your beauty business dreams a reality!

Business of Beauty Course Content

  Business of Beauty Overview
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  Module 1 Entrepreneurial Mindset
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  Module 2 Problems, Solutions, and Market Need
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  Module 3 Business and Revenue Models
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  Module 4 Customer Identification and Retention
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  Module 5 Competition and Market Position
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  Module 6 Business Processes and Legal
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  Module 7 Funding and Financials
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  Module 8 Branding and Sales
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  Lesson Complete
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Meet your Instructor

Jasmine Simms


Your journey to a thriving beauty business is guided by an experienced and passionate instructor with a proven track record:


- **Industry Expertise:** With 20 years of experience in the beauty industry and 8 years as an accredited Business Advisor, your instructor has helped numerous beauty professionals transform their businesses.

- **Proven Success:** The course is developed by an expert who understands the unique challenges nail technicians face and has successfully navigated the same path, operating an award-winning nail salon for 10 years.

- **Real-World Knowledge:** Your instructor combines knowledge as an active, accredited business advisor for Goldman Sachs, the University of Maryland, and Ford Motor Company's HerImpact Entrepreneur Accelerator offering practical business insights with hands-on experience to provide you with actionable strategies.



Jasmine Simms is a life-applied, experienced entrepreneur. She has specialist expertise in evidence-based entrepreneurship training and
curriculum development, assessing business finances and profitability, operations evaluations, and performance monitoring and reporting. A strategic and agile thinker known for effectively guiding clients to progress by tackling key barriers to business growth and ambiguous problems with effective solutions.

ONE-ON-ONE Sessions

ONE-on-ONE Sessions


Included with your course access are 2 (one hour) ONE-ON-ONE business coaching sessions with your instructor Jasmine Simms.


These sessions are meant to dive into your business challenges are receive individualized advice.

Use this time to discuss:

  • specific questions regarding your business
  • review course assignments and lessons
  • make plans for business growth
  • go over your financials
  • or have a brain storming session, etc.



DOWNLOADABLE

Worksheets and Templates

A complete workbook is included with OVER 25+ downloadable worksheets you can use to put newly learned lessons to task and implement them in your business. By the end of this class, you'll have a full action plan to grow your beauty business.

Creating Processes

This template will help you create business processes that help you provide consistent service, save time, reduce product waste and costs.

Customer Segments

Worksheets will help you to identify who your customer groups and how to better attract your ideal customers to your business.

Price Points

You'll have templates that will help you calculate if your product and service pricing drives a profit so you can know if your business is making money.

Certificate of Completion

After successful completion of all 8 Learning Modules, Worksheets, and One-on-One business coaching sessions, you will be presented with a

personalized, signed, digital and mailed

Certificate of Completion.

Student Testimonial

After advising and coaching Rosita for 12 weeks straight, this was our final wrap session.

Student Testimonial

Student Testimonial


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